Approvals
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Changes to review
New approval
Client
What kind of change
Spend (budgets, bids)
Going live (ads, pages, automations)
Client-facing (anything the client or their customers see)
Where
Google Ads
Meta
GHL / Lead Command
Website
Email
Slack
Other
Type
One time (this exact change, once)
Standing (repeat within limits, until an end date)
Exactly what is approved
Max daily budget ($, optional)
Max % increase (optional)
Only these campaign IDs (optional, comma separated)
Ends on (required for standing; one-time defaults to 7 days)
Approve
Active approvals
Name requests
Used, ended or revoked (last 30 days)
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